[link] The Best Article About Toast You’ll Read This Year (psst…it’s really about people)
I know, I’m talking about bread just warmed to the point of toastivity, maybe with a spread of some sort. I won’t try and describe it…some snippets to entice…
“Tip of the hipster spear”…
“I did a study in New York and San Francisco, standing on the street holding a sandwich, saying hello to people. No one would talk to me. But if I stayed at that same street corner and I was holding a coconut? People would engage,” she said. “I wrote down exactly how many people talked to me.”
You gotta read the article for it to make sense. So let’s go, chop-chop.